Thursday, 23 February 2012

Pepperfry.com


Pepperfry.com is an online shopping website based in India. It is relatively new since it was launched on December 2011. It was founded by Mr Ambareesh Murthy and Mr Ashish Shah both of whom were former employees of eBay (no wonder they decided to start up their venture on the same line). It was started with the venture capital of 0.1 million. It has its headquarters at Delhi and has about 70 employees.

 Pepperfry.com is more like a multi-product departmental store with over 25000products featuring apparel, bags and accessories, furniture & home decor, Jewellery and Perfumes & cosmetics. It features brands such as Lotto, Little India, Peter England, Beverly Hills Polo Club, Octave, Allen Solly, L’Oreal among others, and allows users to browse various departments using filters for brands, product type, size, colour, design etc., 
Preview of Pepperfry.com

Pepperfry.com promises the customers a unique and worry free shopping experience with a special factor being the transparency in pricing. There’s also a rewards/loyalty program and users get Pepper points which are redeemable in form of cash discounts. The site also has a 15 day return policy where-in the customer can return the product, stating a valid reason and get his money back.

 Whether pepperfry.com will make it among the top league of online shopping websites is a question that can only be answered with time.

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